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ON NOMADISM AND MEMORIES
SIGHT and SMELL
Short essay inspired by Carine Roitfeld Parfums’ Eau de Parfum ‘Lawrence’.
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On Nomadism and Memories
On the Nile river valley a bedouin is travelling alone, fighting against the hot temperatures and sharp winds. When we aren’t expecting anything, his destiny becomes inexplicably astonishing.
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The sultry desert was blowing its sand, dusting my eyes at every inch I progressed forward. Far from me, I was peering at an oasis: ‘it shouldn’t be a mirage’, I remember convincing myself. The wind was upholding my vision by bringing a vibrant floral scent to my nose.
I carried on, slowly but fiercely, almost as if the aromas that were hovering around in the air had a magnetic lure on me.
My penchant for discovery and love for the unexpected were leading me into an impenetrable hiding place, activating every primal instinct of my body. When I reached the first jasmine flowers, I couldn’t inspect what was past those green and white bushes.
Following a trail of warm spices, I trembled towards what I believed was going to appear before my glistening eyes: a precious pool of water. Instead, a heaven materialised right in front of me: not only water and waterfalls, but a whole leafy and flourishing shelter, covered in agarwood and inebriating balmy scents.
The sensual musk-soaked air was so unforgettable that, if I close my eyes, I can still feel it inside of me, after having penetrated my lungs for infinite hours that day.
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Credits: Art Direction by Sara Ferraris / Text by Giorgia Feroldi / Photo by Rosa Lacavalla