The Greatest is an independent biannual fashion magazine entirely made in Italy. Launched in 2012 by Editor in Chief Matteo Greco, based in Milan.
Pitti Fashion Week Spring Summer 20
PITTI FASHION WEEK SPRING SUMMER '20
Up close and discover the unique and authentic shots from the scenes of Pitti backstage. With a niche point of view to capture the brand’s signature, fun prints and sophisticated details are highlighted throughout the collection. See all of the exclusive backstage beauty and looks shot by Yu Yang for The Greatest during Pitti SS20
Marco de Vincenzo
MSGM
Salvatore Ferragamo
Discover the Paris Fashion Week Backstage Spring Summer 20